Ashley Lay began her real estate practice 14 years ago. From 2006 as Rookie of the Year to 2018, with 30 million in team sales volume, Ashley has been a top producer and is listed as a top 10 agent in the Triad. Over her career, her team has sold $165 million in volume and helped over 1200+ families find and sell homes. She specializes in resales, new construction, first time home buyers, luxury level, baby boomers, helping seniors transition and medical resident families moving to the Triad. She has represented many area subdivisions as their showcase marketing agent. Ashley is highly involved in her community and has served on the Agent Leadership Committee at KW Elite and teaches classes to new agents. Ashley is active in the Northern Davidson County Chamber of Commerce, the Home Builders Association and the steering committee to bring a YMCA to Northern Davidson. Ashley’s accredited designations include: Accredited Buyer Representative, Certified Home Marketing Specialist and Cartus Certified Relocation Agent. Ashley serves her clients with premium customer service and 90% of her business comes from referral & repeat clients. With a bachelor’s degree from the University of North Carolina at Chapel Hill in Journalism, and a previous 17 year career in marketing, she is a professional at marketing, staging and negotiations. Her listings sell quicker and below the average Winston-Salem days on market with a higher sales price ratio than the average Winston-Salem agent. The Ashley Lay Real Estate team knows what it takes to get the job done and goes above and beyond to make their client’s dreams come true.
Kevin Lay joined the Ashley Lay Real Estate team in 2018 as a Buyer Specialist. Prior to real estate, Kevin served in multiple capacities in the textile industry over 30 years. He possesses a rare trait, the multi-faceted ability to imagine and design the right product for the right customer, work with engineering to perfect the design, and facilitate the sale with the client. His unique understanding led to long-standing business relationships with multi-million dollar customers, resulting in clients that also became life-long friends. In his last role in the industry as Sales & Operations Planning Manager, he excelled at discussing and appreciating the needs of manufacturing, sales, quality and finance.
Kevin thoroughly enjoys his new role in real estate, building on his past customer service experience to allow his clients at Ashley Lay Real Estate to hit the easy button, and find the perfect home for the next portion of their journey.
As someone who enjoys football, snorkeling, travel, and hiking both state and national parks, he not only looks forward to serving clients; he also enjoys lively conversations and building relationships. Raised in Elkin, NC, Kevin has made his home in Winston-Salem for over 20 years. Kevin has been married to his high school sweetheart, Ashley, for 30+ years and loves spending time with their 3 adult children and their spouses/significant others. Kevin graduated from North Carolina State University with a degree in textile and apparel management and minors in economic and business management.
Amy Everhart will be many things as your agent. She will be an advocate for a fair and honest purchase. She will be a researcher and historian that provides you information on your new home and the surrounding area. And finally, Amy will be a negotiator that works in your best interest to settle any differences of opinion and find a solution. Amy is a trusted advisor with knowledge of the industry.
Amy comes from an extensive customer service background, working in the banking industry for over a decade to develop knowledge and skills that delivers results. Amy will be a trusted resource for any of your homes’ needs, even after you purchase. She fully embraces the motto “Your Realtors for Life”.
Amy is also actively involved in making her local community a better place to live. She makes a difference by volunteering at Hospice, Special Olympics, and local animal shelters. When you work with Amy you will help a shelter pet find a forever home. Amy donates an adoption fee at closing so that together we help reduce the number of pets waiting for a family.
You can contact Amy at 336-225-1115 or amy@ashleylay.com
Licensed since March 2016, Heidi has helped over 200 families with their goals of buying and selling.
In 2018, Heidi was awarded "Number 2 Buyer Agent" in her office. She is 5 time BOLD (Business Objective, a Life by Design), and loves to teach Ignite courses at her office to help new agents learn the tools, systems, and models of success.
Heidi approaches each client relationship, first with a commitment to superior service, next with putting the client first, and finally with a commitment to active listening to help clients achieve their individual goals of growing wealth through the vehicle of real estate.
"Home is a feeling as much as it is a place. Let's partner together and achieve your personal real estate goals."
Ashley graduated from High Point University with a B.S. in Mathematics, secondary education licensure, and a minor in Spanish. After years of teaching high school, Ashley started her own digital marketing business and took her entrepreneurial skills into the real estate world.
Highly responsive and incredibly outgoing, Ashley's clients turn into a family as she takes care of them. She loves traveling and has been to Africa four times to serve on missions trips. When she's not playing home matchmaker for you, she's probably busy coaching softball, being mom-extraordinaire to her two daughters, cooking something, or serving on the school PTO.
Connect with Ashley via email at ashleywidener@ashleylay.com or phone at 336-403-4051
Lisa Allen has enjoyed a successful career in Interior Design and now brings her love of homes and her passion for helping clients to the team. Lisa will bring a fresh, keen eye to home buying and understanding the desires of her clients. She is very detail oriented and will be a strong advocate for you to make sure your home buying experience is a pleasant one. Lisa studies the market and trends and continues in her love of learning to bring new ideas and better service to her home buyers.
Born and raised in the Winston-Salem / North Davidson area, she still calls this home and knows the area well. Spare time is spent in DIY projects, reading, and most importantly spending time with her family. Lisa is committed to the end result of every transaction to be a happy and rewarding experience for her
clients.
You can contact Lisa at 336-403-9056 or lisa@ashleylay.com
Andrew Lay joined the Ashley Lay Real Estate team in 2018 as a Buyer Specialist. Before joining the team, Andrew received a degree in Social Studies Education from Appalachian State University and spent four years teaching middle school in Davie County. As a Winston-Salem native, he is well-versed in the local and surrounding counties. Andrew loves matching his clients with the right properties and helping his clients structure the best deal to meet their real estate goals. His energy and easy-going style make him the ideal choice for helping with your real estate buying needs.
Laura Nelson joined the Ashley Lay Real Estate team in 2018 as a Buyer Specialist. Although new to our team, she isn’t new to real estate. As a licensed REALTOR since 2005, she has found a passion for working with buyers. With a specialty designation of ABR (Accredited Buyer Representative), she is uniquely qualified to assist you in the home buying process. As a native of the Winston-Salem area and having grown up in North Davidson, she is knowledgeable of several counties. A graduate of North Davidson High School then Brevard College with an emphasis on communication, Laura excels at quality customer service. Married to her high school sweetheart for over 30 years, they have two boys, Andrew and Zack. Andrew is in the military, giving Laura a keen appreciation for those who have served, or do so now. Her youngest is currently in Asheville pursuing his degree in Sports Management. Laura is excited to help you find your dream home.
Leann Day joined Ashley Lay Real Estate in January of 2019 and serves as Director of Operations. A former firmware development engineer for General Motors, Leann brings an analytical approach to operations management to ensure your experience with ALRE is efficient, uncomplicated and enjoyable.
After moving to NC over 20 years ago from Indiana, Leann spent several years as a full-time mom, volunteering and working in the North Davidson community. Her kids' love of competitive swimming lead her to the YMCA of Northwest North Carolina and a 9 year career as an administrator, Associate Director or Membership & Fundraising, and finally Director of Operations for the TYDE Swim Team. She continues to be involved in the swim community as a volunteer official for YMCA, USA Swimming, high school and summer league swim meets.
Leann holds a Bachelor of Science degree in electrical engineering from Purdue University and still does some engineering work with her husband Jeff’s consulting company, JLD Technology Solutions. Jeff and Leann have 2 college-age sons, Sam and John, and are members of Pinedale Christian Church.
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